We’re hiring…

 Terra Firma Realty is a brokerage based in DeForest, Wisconsin with 2 separate real estate divisions.  One specializes in the sale of lakefront and recreational properties from Lake Wisconsin to Lake Petenwell (south of Wisconsin Rapids) while our other division focuses on the residential market in Dane and Southern Columbia Counties.

We are currently looking for a sales person (Buyer Agent) to join our Lakes Division. Our growing database of customers and expanding inventory necessitate the immediate addition of a success-minded, hardworking, and customer service driven individual. The sales opportunities available consist of high quality waterfront and recreational properties throughout central and south central Wisconsin primarily on and near Lake Wisconsin, Castle Rock Lake, Lake Petenwell and the Wisconsin River.

In this position the individual will primarily work with buyers generated for them through our in-house marketing and lead generation process. Our buyers are typically looking for premier lake and recreational property in and near central and south central Wisconsin. You will NOT have to spend time obtaining listings, marketing properties, or handling day-to-day seller obligations. An inventory of high level premier properties is provided to you along with a substantial database of qualified customers with new buyer leads generated daily. There is no cold calling and all marketing efforts are company funded; meaning no out-of-pocket marketing expenses for our Buyer Agents.  Your main focus would be on sales. Your job responsibilities will include but are not limited to:


  • Work with existing clientele to locate, negotiate, and purchase their dream lake property
  • Respond to new incoming buyer inquiries while qualifying the buyer’s needs, educating them about our market, the lakes, and the lake property buying process
  • Show qualified clientele properties that fit their needs
  • Draft and negotiate state approved purchase contracts and associated documents

Job Skills and Requirements:

  • Demonstrated ability to work well in a team environment and collaborate with staff
  • Self-directed with ability to prioritize and manage multiple activities simultaneously
  • Demonstrated excellent communication, organizational and time management skills
  • Effective inter-personal skills; specifically listening skills
  • Proficiency in Microsoft Office Suite including Word, Excel, Outlook, Google products – specifically G-Mail & Calendar
  • Work a 45-50 hour work week
  • Wisconsin Real Estate License (license may be obtained during training)

Terra Firma Realty provides the following to foster your success:

  • Access to large, existing database of prospective buyers so you can start producing immediately
  • Company funded marketing programs generating fresh new leads daily
  • Premium lakefront inventory from Lake Wisconsin to Castle Rock Lake to Lake Petenwell
  • Cutting edge systems so you can focus on the critical tasks of a top Buyer’s Agent
  • Customized software program to manage your prospects and opportunities
  • Training provided by nationally recognized real estate training / coaching team
  • Full time administrative support (again so you can focus on selling)
  • Full time transaction coordinator (again so you can focus on selling)
  • Your own private office with no desk fees, no technology fees, and no print / copy / fax fees
  • Access to “your office” from any location with internet access
  • All marketing materials (business cards, property literature, stationary, etc.)
  • Generous compensation program
  • Outstanding team environment

Work Life at Terra Firma Realty:

At Terra Firma Realty we embody our core values of:

  • Passionate About Our Business
  • Strive For Excellence
  • Value Our Employees
  • Customer Driven
  • Be Fair
  • Gidderdunitude
  • and last but not least.. Have Fun

Broker / Owner Michael Coke believes in the adage of work hard play hard. So while we focus on our customers and do the best job we can in all aspects of real estate, we make sure to have fun along the way. Each of the employees at Terra Firma Realty is very passionate about this business as we each either have a home on the lake or enjoy spending our free time on the waters of Wisconsin. We believe that every hurdle just creates another opportunity and we are creative and thoughtful about helping others problem solve to reach the end goal of all parties. We value our employees to the highest degree and while sometimes life might not be fair, we try to make sure everything here is handled in the fairest of ways.

Terra Firma Realty is a small business by design and one that most definitely has a family feel. We support each other, help each other reach our personal and business goals, and enjoy the frequent team lunches and occasional get togethers after work.

After all, if you enjoy what you do and where you work, it’s not just a job but a passion.

Our business is quite different from a traditional brokerage. We will provide you with the tools, leads, inventory, systems and training to grow a thriving business with no ceiling and minimal out of pocket expenses to you.  If you love the outdoors, enjoy working with people, are trust worthy and enjoy building relationships, possess a strong work ethic and the ability to utilize technology effectively, then you could be a great Terra Firma Realty Buyer’s Agent.  To learn more and apply for this position please send your resume and cover letter to Resume@TFMwisconsin.com.  No phone calls please.